Social Media Today propagates social media "listening", meaning finding out who is saying something meaningful in your niche, and then backing them up by contributing your ideas only AFTER you've heard theirs.
Sounds great, but the niche of my music blog is saturated by people who are not doing a great job, and by people who are doing SUCH a great job that why should they care about little 'ol me?
That's why I'm going to connect this idea to another article, also from Social Media Today. Let's focus on the last heading: "You do have something to say." As a communication student, I am fascinated by how two people can convey the exact same message, but it takes on completely different meaning because of how they say it and the expectations of the listener -- who they are, really. Social media is no different. Someone else may want to talk about how you can login to Plain White Tees using Facebook, but no one is going to do it the same way I am. No one cares for the exact same reasons. Therefore, I have something unique and interesting to say.
Recognizing my own value as a contributer gives me the courage to seek other's contributions. Funny how that works, huh?
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